A CRM Overview: What is it? And do I need it?

CRMs are, at their core, fancy databases with the potential for a lot more— if you make time to use them properly.  They have their hand in every aspect of business from lead generation to result analysis, but almost every company uses them differently.  Before committing to any service plan, you must decide what aspects of CRMs are most important for your business. Continue reading “A CRM Overview: What is it? And do I need it?”

Advertise During the 75th Annual NCAA March Madness Tournament

March Madness is almost here again! This year marks the 75th anniversary of the NCAA March Madness Division I men’s basketball championship, and now your business can advertise during these intense games. CBS is continuing to share coverage of the tournament with Turner Networks. Games will air on TBS, TNT, TruTV and CBS beginning on March 19th. Advertising during March Madness is a great way to reach men between the ages of 25 and 54. Continue reading “Advertise During the 75th Annual NCAA March Madness Tournament”

Advertise in the All-New Long Island Press!

The Long Island Press, one of Long Island’s largest weekly newspapers, has just been redesigned. The paper will now be a monthly publication with all-new features and stories. The Long Island Press will be available in over 2,000 retail locations across Long Island and will also be delivered directly to 20,000 homes in Nassau and Suffolk with the Daily News weekend edition for a total distribution of over 100,000 papers each month.

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WBAB End-of-the-Year Sale

The year is coming to an end, but there’s still time to get in some last-minute advertising for your business! WBAB is clearing out its inventory and has some special rates on 30-second spots through the end of this quarter. They are offering 35 spots per week, distributed between 5 a.m. and midnight, Monday through Friday, for $1,575. Commercials can begin airing as early as December 21st and can run through January 5th. Continue reading “WBAB End-of-the-Year Sale”

Sponsor the My Country 96.1 Ticket Blitz

My Country 96.1 is a country music radio station based in Ronkonkoma. The station is hosting its 2nd Annual Holiday Show on December 4th, 2012 at The Emporium in Patchogue and will be giving away tickets for the event. As a Ticket Blitz sponsor, your business will be the location for listeners to pick up tickets. In addition, you will receive 50 pre-recorded mentions during the week of your blitz, 75 live mentions during the week of your blitz, and a two-hour appearance by the My Country promotion team at your business. My Country will announce your business as the location for a ticket blitz, and winners will be chosen every five minutes. These tickets will not be sold anywhere, and the only way someone can get a ticket is by picking them up at a Ticket Blitz location. Continue reading “Sponsor the My Country 96.1 Ticket Blitz”

Advertise on The Jewish Channel

The Jewish Channel is a premium, paid subscription channel with 50,000 subscribers across the country. The channel is available on Cablevision (Channel 291), Verizon FiOS (Channel 900), Time Warner (Channel 528), Comcast Brighthouse Cable (Channel 330), RCN (Channel 268) and Cox (Channel 1) as well as on the Web. If you advertise on The Jewish Channel, your business will be able to reach over 30,000 Jewish families in the New York and Long Island area.

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Advertise in NextStop Magazine

NextStop Magazine is a publication featuring information and editorial about local dining, activities, shopping, special events and more. Upcoming editorial topics include Real Estate, Fishing, Labor Day, Oktoberfest and Travel. It is the preferred onboard publication of the Hampton Jitney bus line and is also distributed to local restaurants, hotels and other businesses across the East End, North Fork and South Shore of Long Island.

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Advertising During the Summer 2012 Olympics

The Olympic Games will return to London for the Summer 2012 Games of the XXX Olympiad from July 27th — August 12th, 2012. Advertising during the Olympic Games can give your business exposure to a wider audience as viewers tune in to watch some of the greatest athletes in the world compete for their country. We have worked with both Cablevision and Verizon FiOS to put together recommended packages for advertising during this exciting time. Continue reading “Advertising During the Summer 2012 Olympics”

An In-Depth Look into Google AdWords

Google AdWords is so unique and beloved by marketers because it gives businesses the ability to advertise to an audience that is already interested in the products or services they offer. Using Google AdWords, you are put in complete control of how much you want to spend, when you want your ads to appear and where you want them to appear. Through its various components and special features, Google AdWords allows you to better target potential customers and clients without wasting money in the process. Continue reading “An In-Depth Look into Google AdWords”

Proofreading — The First in a Series of Three Articles

As a society, we are heavily reliant on the written word. No matter what profession or industry you belong to, strong written communication skills are vital to your organization’s reputation and success. From lengthy articles to quick emails to customers or clients, proofreading every piece of writing you create is essential. Continue reading “Proofreading — The First in a Series of Three Articles”

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