Before the rise of social media, most non-profit organizations needed to either buy expensive advertising or receive media coverage to attract the attention of their target audience and spread awareness about their mission. The Web, however, acts as a great equalizer and offers tremendous potential for non-profit organizations to build a community that believes in its mission. Continue reading “Free Whitepaper: Social Media For Non-Profit Organizations”
Tag: blogs
Using Social Media To Drive Your Search Engine Optimization (SEO)
Social media can be a great way to take your message directly to your target audience. Using various social media tools, you can build your online profile and reputation, create more backlinks and drive people back to your Web site. Continue reading “Using Social Media To Drive Your Search Engine Optimization (SEO)”
Using Public Relations to Drive Your SEO
The Web can be a great place to showcase your product or service and get out your message directly to your customers. However, with the evolution of the Web into a crowded marketplace, being found easily by your target audience can often be a challenge. By strengthening your online presence and improving your rankings in search engines, you can enable consumers and media to find you at the precise moment that they are looking for information or need a particular product or service that you can provide. Continue reading “Using Public Relations to Drive Your SEO”