Facebook has rolled out significant changes and improvements to how users view and interact with businesses with the new Facebook Timeline. With Facebook Timeline, Facebook pages have an entirely new design and businesses can enjoy more control over what content is front and center, and what content is hidden on their page. In this article, you’ll find an overview of brand new Timeline features such as the cover photo, apps, direct messaging, the activity log and more. Continue reading “What Businesses Should Know About Facebook Timeline”
Tag: business
How to Choose the Right Keywords
When it comes to search engine optimization (SEO), keywords are extremely important. Keywords are the words or short phrases that Internet users type into a search engine when looking for a website, business, service or product. In regards to SEO, search engines use keywords when analyzing and prioritizing websites. By including strong keywords in the content of your website, the meta tags, ALT tags, your domain name and each individual page name, your search engine rankings will dramatically improve. Apart from SEO purposes, keywords should also be used in blog entries and your Web advertising campaigns. This article will explain how to choose keywords that will boost your business’ online visibility and bring you higher conversion rates. Continue reading “How to Choose the Right Keywords”
Advertise Your Business in The Jewish Press Passover Supplement
The Jewish Press, America’s largest independent Jewish weekly newspaper, will publish its pre-Passover holiday’s “Where to Go” guide in its March 30, 2012 edition. More than 96,000 copies will be distributed nationally, including to the 85,000 Jewish families who live in the New York metro area. By advertising your business in this special edition, you can reach the families of 150,000 Jewish youngsters (grades K-12) from more than 200 Yeshiva Day Schools who will be looking for fun and entertainment during their vacation time. By advertising in this guide, your ad can reach an interested audience during a time when other attendance may be running low. Continue reading “Advertise Your Business in The Jewish Press Passover Supplement”
10 Ways to Generate Leads Online
The Internet offers countless opportunities for building your professional network and generating leads for your business. Especially for those on a tight budget, it’s important to focus on making the most of lead generation tools and techniques that are readily available on the Web. This article will provide you with ten simple ways you can generate leads online for your business. Continue reading “10 Ways to Generate Leads Online”
5 Tips for Writing Effective Press Releases
A press release is a form of written communication that is meant to bridge the gap between an organization and the media. They are meant to announce newsworthy stories, special events, upcoming promotions or contests and any other interesting and timely content. Using the information from press releases, members of the media can then choose whether to publicize the story. When written and distributed properly, press releases will attract the attention of members of the media and encourage positive publicity for your organization. Continue reading “5 Tips for Writing Effective Press Releases”
Why Your Business Needs an E-newsletter
A strong e-newsletter is an essential component of any successful business’ marketing strategy. No matter what type of organization or industry you belong to, e-newsletters are a crucial form of communication between your business and past and prospective customers. With the immense popularity and convenience of smart phones, iPads and other electronic devices, email marketing plays a critical role in maintaining contact with customers and clients. Maintaining a consistent e-newsletter program will prove to be a very important marketing asset for your company. Continue reading “Why Your Business Needs an E-newsletter”
Advertise with Newsday Daily Deals
Businesses looking to reach Long Island consumers that are looking for deals and discounts should consider advertising with Newsday Daily Deals. This is a great way to promote your business, create buzz surrounding your services or products and attract new customers. Continue reading “Advertise with Newsday Daily Deals”
Should Your Business be Using Tumblr?
For those who are new to social media, Tumblr is a free blog hosting forum that allows users to share anything from text, photos, quotes, music, audio files, videos and more. Although Tumblr was developed in 2007, it has seen a resurgence in popularity this year, with more than 4.5 billion unique posts published each day from over 30 million blogs.
This article will provide you with an overview of how Tumblr works, how it can help your business and how you can get started. Continue reading “Should Your Business be Using Tumblr?”
How to Monitor Facebook and Twitter Success
By now, most businesses have realized the importance of using the social media giants Facebook and Twitter to better market themselves and connect with their audiences. However, even if your business is actively using these social networks, you may not be getting the most out of your efforts. To truly measure ROI and effectiveness of your social media marketing, it’s essential for businesses to implement a monitoring program. By keeping track of your progress, it will be easier to see what is working for your business in regards to social media, and what needs to be changed. Continue reading “How to Monitor Facebook and Twitter Success”
Advertise with CBS Local Pages
While an average of 66% of Americans use the Internet to find local businesses, your organization could benefit from advertising online with CBS Local Pages. CBS delivers an online outlet for local businesses to create a strong presence online via the websites, search engines and mobile devices to drive awareness, interest and engagement in your organization. CBS Local Pages include business information, a message to your customers, reviews, photos, coupons, offers, maps, directions and more. Also, these pages are also very simple to build, track and update over time. Continue reading “Advertise with CBS Local Pages”