The Herald Advertising Network is offering advertisers the opportunity to position their business where South Shore parents are sure to see it. Their bi-annual special section, “South Shore Parents Today,” is dedicated to timely family issues that Long Island parents want to read about. Continue reading “Advertise this Fall with South Shore Parents Today”
Tag: public relations
Words Mean Things: 5 Tips to Avoid Spelling Errors
It is said that people judge you by the words you use — whether they be spoken or written. How you write is an indicator of the quality of your work and your communication skills. Spelling errors in your document may show that you are unfit for a potential job (if they appear on your résumé), you are not an effective communicator (if they appear in a presentation) or you do not have a grasp of the written word (if they appear in your article). Continue reading “Words Mean Things: 5 Tips to Avoid Spelling Errors”
Take Advantage of Cablevision Advertising Sales
This season, Cablevision is offering a wide selection of advertising opportunities for your organization to best reach its target audience. Your business can advertise with premiere sporting events during NHL and NFL games, during popular television shows such as Discovery Channel’s “Gold Rush” or USA’s “Burn Notice,” or take advantage of the 2011 Holiday Programming Package. Continue reading “Take Advantage of Cablevision Advertising Sales”
Why You Should Take Advantage of Free Submission Websites
Submitting websites, articles, press releases and upcoming events is a great way to attract publicity for your organization and enhance your search engine rankings. To position yourself as an expert, it is crucial to have high-quality content in as many Web locations as possible so your audience will have no trouble finding you. Continue reading “Why You Should Take Advantage of Free Submission Websites”
Marketing with FourSquare
Advertising with Groupon
Groupon is the original group discount outlet that uses grassroots collective purchasing power in an effort to secure 50-90% off deals for its membership. Members subscribe to receive exclusive deals each day from local retailers and service providers. If enough members show interest in the deal, it becomes available for all members to purchase during that day, only. Continue reading “Advertising with Groupon”
Media Relations Primer
Positive, free and consistent publicity is essential to any organization’s public relations and marketing success. Being written about by popular, respected news outlets can be worth far more than a paid advertisement. There are several media relations techniques that can attract valuable press coverage and boost your organization’s credibility and public image. Continue reading “Media Relations Primer”
Advertise with Able Newspaper Fall Issues
Although we’re still in the midst of the sizzling summer, Able Newspaper is gearing up for their upcoming fall issues. Able is a newspaper that features news that pertains to people with disabilities, including a calendar of events, columns written by various experts and a variety of informative articles. Continue reading “Advertise with Able Newspaper Fall Issues”
Top 10 PR & Marketing Techniques For Businesses & Non-Profits
The growth of the Internet has made it both tougher and easier to reach your potential clients. While it has increased competition by leveling the playing field, it has also provided a channel for marketing your services on a low-cost budget and reach many more people than was possible earlier. Continue reading “Top 10 PR & Marketing Techniques For Businesses & Non-Profits”
Using Public Relations To Drive Your Search Engine Optimization (SEO)
The Web can be a great place to showcase your product or service and get out your message directly to your customers. However, with the evolution of the Web into a crowded marketplace, being found easily by your target audience can often be a challenge. By strengthening your online presence and improving your rankings in search engines, you can enable consumers and media to find you at the precise moment that they are looking for information or need a particular product or service that you can provide. Continue reading “Using Public Relations To Drive Your Search Engine Optimization (SEO)”