Google+’s Advanced Technology Addresses Facebook’s Shortcomings

Google recently launched Google+, a new social media giant that has taken the Internet by storm. Although it is still in its field-testing phase and by invitation only, Google+ has reached 10 million users in just 16 days, from June 28 to July 14. This remarkable feat took Twitter a total of 780 days and Facebook 852 days to accomplish. According to the latest official estimate on July 18, Google+ now has over 18 million users. Continue reading “Google+’s Advanced Technology Addresses Facebook’s Shortcomings”

Secrets to Twitter Marketing

Twitter has quickly become the most powerful microblogging tool on the Web and has gained a reputation for breaking news and providing information to millions of users worldwide. Businesses have discovered the immense exposure and resources that Twitter has to offer. Continue reading “Secrets to Twitter Marketing”

Getting Started with Social Media

Social media is a crucial marketing tool to help you make connections, rapidly build your business’ online platform and get your message out. Just about every business should be using social media in some capacity. Social media sites allow you to interact with clients, customers, competitors, critics, employees, prospects and referral sources. Continue reading “Getting Started with Social Media”

LI Press special sections

The Long Island Press has a great opportunity for Long Island’s professional business community to advertise in their February 24th issue. The issue will feature two special sections to motivate business as we spring toward the month of March. Continue reading “LI Press special sections”

Free Whitepaper: Social Media For Non-Profit Organizations

Before the rise of social media, most non-profit organizations needed to either buy expensive advertising or receive media coverage to attract the attention of their target audience and spread awareness about their mission. The Web, however, acts as a great equalizer and offers tremendous potential for non-profit organizations to build a community that believes in its mission. Continue reading “Free Whitepaper: Social Media For Non-Profit Organizations”

Using Social Media To Drive Your Search Engine Optimization (SEO)

Social media can be a great way to take your message directly to your target audience. Using various social media tools, you can build your online profile and reputation, create more backlinks and drive people back to your Web site. Continue reading “Using Social Media To Drive Your Search Engine Optimization (SEO)”

Making The Most Of Your Twitter Profile

Over the past year, Twitter has emerged as one of the most popular social media tools to be used by individuals and companies, evolving as an important tool in brand marketing. Cable service provider Comcast uses Twitter to engage directly with its customers and solve customer complaints in real time. Besides direct brand engagement and customer service, companies like Dell have directly generated over $3 million in sales through Twitter, offering exclusive discounts and deals to their “followers.” Continue reading “Making The Most Of Your Twitter Profile”

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